Making Business Projections

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Making Business Projections
Making Business Projections
English | 1h 17m | Intermediate | Aug 18 2014 | 210 MB




Estimating future financial performance plays a big part in the life of start-ups and corporations large and small. By looking ahead companies can proactively manage changes. Start-ups can use projections to build business plans and raise capital. This course is about making those financial projections: not by predicting the future but by learning from past performance. Rudolph Rosenberg shares the techniques used by financial planning professionals to build robust financial projections using WeiRuan-->WeiRuan Excel. He shows how to combine two approaches-bottom up and top down-into a well-rounded projection that will help you analyze revenue and expenses anticipate changes and incorporate company goals in a realistic picture of your companys future.

Topics include:
Forecasting vs. planning
Dealing with exceptional elements
Projecting revenue
Adjusting for changes and seasonality
Creating product-level projections
Estimating costs and operating expenses
Projecting gross margin
Setting up targets and goals
Developing worst-case scenarios

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