Personal And Lifestyle Branding Building Your Story

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Personal And Lifestyle Branding Building Your Story
Personal and Lifestyle Branding: Building Your Story
Duration: 32m | Video: h264, yuv420p, 1280x720 30fps | Audio: aac, 44100 Hz, 2 ch | 599 MB
Genre: eLearning | Language: English


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Wit & Delight founder Kate Arends began the brand as a personal website. Through a specific vision and an aesthetic to match it, Kate has grown her blog into an aspirational, beautiful lifestyle brand.

In this 30-minute class, you'll join Kate at her home in Minnesota where her aesthetic is ever-present. She will walk through the experience of building Wit & Delight, workshop her brand, and share helpful tips on key decisions she made along the way. You'll follow along, workshopping your own brand and identifying the following key elements:
Brand belief, mission, and pursuits
Brand emotional benefits
Brand aspirations and how you'll get there
By the end, you'll have a clear vision for where you want your brand to go and how to get there. Your brand will tell the story you want it to, and lead you to success.

Personal and Lifestyle Branding: Building Your Story

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Tags: Personal, Lifestyle, Branding, Building

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